Build a back-end for your coaching business that does the work for you! Ditch the duct-tape solutions and implement a proven system that attracts, nurtures, and enrolls clients naturally.
Overwhelmed to Automated is where I walk online coaches step-by-step through setting up an automated backend for their business - to 10x your income AND impact (while freeing up 10+ hours every week).
DOES THIS SOUND FAMILIAR?
- You’re completely exhausted from figuring it all out on your own. You sometimes daydream about going back to your 9-5 just so you can have someone tell you what to do.
- You’ve built your business from scratch and scaled to $3k to $5k months. But now you feel completely stuck and have no idea how to move the needle for your business.
- You’re weighed down by admin work that doesn’t seem to get you anywhere. You don’t even feel like a coach because most of your time is spent posting on IG or working on your business.
- Your clients aren’t getting the best of you. Instead of expanding your expertise or creating new offers, you’re stuck sending emails and doing busywork that you’re not even sure is getting results.
- You’ve relied on YouTube tutorials and free resources to get this far. But it’s becoming obvious that you need a proven strategy to get to the next level.

AND LET’S BE FAIR.
✧
YOU’RE A TOTAL BADASS
✧
AND LET’S BE FAIR.
✧
YOU’RE A TOTAL BADASS
AND LET’S BE FAIR. ✧ YOU’RE A TOTAL BADASS ✧ AND LET’S BE FAIR. ✧ YOU’RE A TOTAL BADASS
You spend each day living in purpose. Sharing your gifts with the world. And you get paid for it.
BUT JUST BECAUSE YOU MADE IT THIS FAR ALONE, DOESN’T MEAN YOU HAVE TO GO ANY FURTHER.
IMAGINE THIS
You wake up every day with a clear to-do list of things that you KNOW will move the needle.
Your admin work is knocked out before noon so you’re free to spend the day resting, hitting pilates, or working on offers that light you up from the inside out.
You move through your day with ease and trust because you know you have systems in place that do the work for you…
Ten new leads roll into your contact list every day without posting a single piece of content.
And your welcome email sequence will nurture them for the next 72 hours - without you lifting a finger.
Your bank account? STACKED. Your heart? FULL. And your nervous system? REGULATED.
This is the magic of Overwhelmed to Automated.
Hi, I’m Isabel
(AKA That Copywriter Girl)
Your copywriter, funnel strategist, and new launch bestie! Here to help you unleash the life-changing potential of your online coaching business and your soft girl business era.
In Overwhelmed to Automated, I’ll be giving you the exact strategy for:
- Setting up $100,000+ launches that run on autopilot
- Building email lists for less than $1/day WITHOUT posting on social media
- Creating irresistible offers that are immediately scooped up by your list
- Turning $1 leads into lifelong clients
- Automating your entire back-end to save you 10+ hours per week
- Writing emails, ads, and sales pages that immediately connect with your dream clients
- Running your business in “thriving mode” instead of survival mode
- A business that can pay for your Greek summers and Bali winters

I’VE HELPED COACHES WITH LIFE-CHANGING LAUNCHES:
HERE’S HOW WE’RE GOING TO DO IT:
Personalized Copy Feedback:
More than just a quick “great job, love it!” - you send me your Google Doc, and in return, you’ll get in-depth feedback on messaging, marketing angles, and more! To help you craft the most emotionally resonant copy that builds connections and (most importantly) sells.
Step-By-Step Roadmap for Setting Up Your Back-End:
The days of duct-taping your business together with $7 e-books and YouTube tutorials are over! Instead, follow the exact roadmap I’ve used to set the stage for 6-figure launches and a business back-end that works on autopilot.
24/7 Access to Me and the Overwhelmed to Automated Community:
Let’s face it, being a business owner can be lonely! Whether you need someone to cheer you on when you’re having doubts or want someone to celebrate your wins with - 24/7 access to the Overwhelmed and Automated community is just what the doctor ordered.
2x 60-Minute Group Coaching Calls Every WEEK:
Don’t wait to get your big questions answered! During these calls, you can bring anything to the table - tech issues, offer troubles, or limiting beliefs that keep you from going all in. I’m here to support you every step of the way!
And writing copy that builds connection is kind of my superpower:

OVERWHELMED TO AUTOMATED EXCLUSIVE BONUSES
Masterclass Magic
Discover the best-in-industry tips and tricks for creating and selling through masterclasses - one of the simplest, most effective ways to connect with your audience and fill your offers. Inside, I’ll walk you through exactly how to plan, promote, and host a masterclass that converts like magic.
$350 - FREE
Offer Blueprint
Create an offer your audience can’t stop thinking about. Inside, you’ll learn the simple framework for crafting an irresistible offer - one that solves real problems, utilizes your unique talents as a coach, and practically sells itself.
$250 - FREE
Selling On Easy Mode
No more staring at a blank page. Get plug-and-play templates for your emails, sales pages, and launch copy so you can move fast, sound professional, and sell with confidence - even if writing isn’t really your thing.
$200 - FREE
Overwhelmed to Automated is for you if…
- You’re an online coach or service provider who’s tired of doing everything manually
- You’re constantly juggling content and clients - and it’s starting to show
- You dream of waking up to new leads, sales, and sign-ups that rolled in while you slept
- You want a simple system that saves you time without making your business feel robotic
⁃ You’re ready to finally stop winging it and start scaling with ease and intention
It’s not the right fit if…
- You’re not willing to try something new and take big, bold action
- You’re attached to doing everything yourself because you “don’t trust automation”
- You’re looking for a done-for-you service instead of learning to do it yourself
- You’re expecting instant results without putting in the setup work
LIKE YOU, I HAD TO LEARN THE HARD WAY
I launched my first group coaching program Embracing Your Divine Feminine in 2020.
I did what online coaches are ‘supposed to do.’
I made a sales page.
Made a Meta ad.
Posted about it on Instagram…
And spent weeks pouring my love and passion for coaching into a program I was sure people would love!
And at the end of it all?
I ran that program with a single sign-up.
At the time, it was devastating…
I took that experience to mean that I wasn’t a good coach and didn’t have what it takes to run an online business.
But now, I know the secret that most online gurus won’t tell you (and that’s helped me craft many 5-figure launches since):
Selling goes far beyond a simple sales page.
People work with you when they feel like they know you.
When they trust you.
And it takes more than a beautifully-written sales page to build trust.
Overwhelmed to Automated teaches you how to build a back-end that attracts and connects with your dream…
Naturally.
So when it comes time to sell, they don’t think twice about clicking the ‘buy’ button.

YOU’RE INVITED TO BE A FOUNDING MEMBER OF OVERWHELMED TO AUTOMATED
On November 2, the founder’s edition of Overwhelmed to Automated will close forever…
And with it, the chance to help me shape the entire curriculum.
(And take advantage of the lowest price ever!)
Don’t wait for the next round to open and miss out on the chance to be a part of something big.
IT’S TIME TO EMBRACE THE “NEW WAY OF DOING THINGS”
The old way:
Keep doing everything manually. Keep spinning your wheels, second-guessing your next move, and wondering why it feels so hard to grow. Stay stuck in the stress cycle - chasing leads, patching together systems, and hoping this will finally be the month when you catch up!
The new way:
Step into calm, confident, CEO energy. Wake up to new leads in your inbox. Know exactly what to focus on next. Feel grounded, supported, and finally in control of your business - with systems that allow you to finally work in your zone of genius.
Your business can either keep running you, or you can build the systems that set you free.
✨ The future you want is waiting inside Overwhelmed to Automated ✨
MY PROMISE TO YOU
This isn’t just another “course.” It’s my personal promise to help you build the kind of business that finally feels calm, confident, and in flow - no more hustling to the brink of burnout.
I’m so confident that Overwhelmed to Automated will help you organize your systems, simplify your strategy, and start bringing in consistent income that I’m making you this promise.
If you complete the program and don’t feel dramatically more confident and clear about how to run your business on autopilot - I’ll personally support you inside the group for another 4 weeks, free of charge.
That’s how much I believe in this framework.
What “showing up” looks like:
✨ Completing the modules and implementing the systems inside your business
✨ Showing up for support calls and asking questions
Bottom line:
If you show up and do the work, I guarantee you will get results.